Fundamentals
Start Here New
3 questions → your personalized NIL path
📚
NIL 101
Start here — understand the landscape first
🤝
NIL Brand Deals
Deal types, contracts, exclusivity
💰
Revenue Share
House v. NCAA — $20.5M per school
🏟️
NIL by Sport
P4 vs G5 earnings breakdown
Strategy
Leverage
Create alternatives, not dependency
🎯
Brand Building
Build your brand deliberately
🗺️
Roadmap
Year-by-year NIL plan
⚠️
Top 10 Mistakes
What consistently costs athletes money
Money & Legal
🧾
Taxes
Self-employment income reality
👥
Your Team
Attorney, CPA, advisor — who you need
🏠
For Parents
Family guide to NIL and revenue share
🎓
High School NIL
What changed in 2025
Tools & Reference
⚙️
Decision Engines Hot
Revenue, Transfer, Deal Evaluator
Readiness Checklist Hot
20-point NIL readiness score
📖
Glossary
Every term decoded
FAQ
Most common questions answered
🔗
Resources
Official sources and external links
🏫
School Tracker
Opted in vs. opted out — all 300+ schools
📊
Brand Deal Estimator
Your social following → your market rate
⚖️
School Comparison
Compare two schools side-by-side
Start Here — Find Your Path Hub
Fundamentals
NIL 101 NIL Brand Deals Revenue Share NIL by Sport
Strategy
Leverage Brand Building Roadmap Top 10 Mistakes
Money & Legal
Taxes Your Team For Parents High School NIL
Tools & Reference
Decision Engines Hot Readiness Checklist Hot Glossary FAQ Resources School Tracker Brand Deal Estimator School Comparison NIL by State Compliance Calendar NIL Updates
Revenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue ShareRevenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue ShareRevenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue ShareRevenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue Share
Tools & Reference

NIL Brand Deal Estimator

Revenue share is what your school pays. Brand deals are what brands pay you. Enter your profile and see your estimated market value.

NIL Brand Deal Estimator
Your Market Value
Estimates are based on current market rates for athlete-driven NIL brand deals. Actual rates vary based on content quality, audience demographics, and negotiation. Agents typically secure 2× the initial offer.
Estimated Per-Post Value
$0
Calculating realistic range...
Deal Breakdown
Top athletes earn 3–5× these estimates. Agents typically negotiate 2× the initial brand offer. Rates are market estimates — actual deal value depends on content quality, audience demographics, exclusivity terms, and usage rights.
My NIL Brand Deal Estimate
Per Post
Monthly
Annual
With Agent
What Drives Your Rate
Engagement rate 30% of your rate
Follower count 25% of your rate
Sport 20% of your rate
Conference tier 15% of your rate
Content quality 10% of your rate
Reality Break

Brand deals are NOT automatic. You have to initiate the relationship, negotiate the terms, understand the exclusivity clause, and invoice the brand properly. Most athletes either don't pursue deals at all, or accept the first number a brand offers — which is almost always below market. Agents and advisors typically negotiate 2× the initial offer because brands expect it.

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