Fundamentals
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NIL 101
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NIL Brand Deals
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Revenue Share
House v. NCAA — $20.5M per school
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NIL by Sport
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Fundamentals
NIL 101 NIL Brand Deals Revenue Share NIL by Sport
Strategy
Leverage Brand Building Roadmap Top 10 Mistakes
Money & Legal
Taxes Your Team For Parents High School NIL
Tools & Reference
Decision Engines Hot Readiness Checklist Hot Glossary FAQ Resources School Tracker Brand Deal Estimator School Comparison NIL by State Compliance Calendar NIL Updates
Revenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue ShareRevenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue ShareRevenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue ShareRevenue Share is NOT NIL$20.5M cap per school per year54 schools opted out of revenue shareHouse v. NCAA settlement: $2.8BSelf-employment tax: 15.3% on NIL incomeRead every contract before signingYour sport and conference determine your ceilingNIL Collectives are not Revenue Share
Fundamentals

NIL by Sport

NIL earnings are not equal across sports, conferences, or divisions. The gap between the top and bottom is larger than most athletes realize — and it starts with your conference.

Reality Break

NIL earnings are not equal across sports, conferences, or divisions. The gap between P4 and G5 is 1,032%. Your school, your conference, and your role all determine your earnings ceiling — often before you ever contact a brand or speak to an athletic director. Understanding the market you are in is the first step to making decisions that reflect reality.

Average Annual NIL Earnings — P4 vs G5
P4 Men's Basketball$171,272
P4 Football (avg)$89,400
P4 Women's Basketball$62,100
G5 Men's Basketball$16,580
All other P4 sports$8,200
D2 / D3 (all sports)$1,800
Educational estimates based on compiled NIL market data. Individual results vary significantly based on personal brand, following, and deal activity.
What Most Athletes Get Wrong

Athletes at G5 schools often assume the NIL opportunity is not there. They are partially right about brand deal volume, but wrong about revenue share and local market opportunities that P4 athletes overlook. The strategy is different — not absent. Transfer decisions should include NIL market data, not just playing time.

If You Do Nothing
Your school never changes. Your conference can — through the transfer portal. If your current program structurally limits your earnings ceiling and you have options, inaction is a financial decision.
Vyro Advisory Note
Transfer decisions should include NIL market data — not just playing time projections. Run the Transfer Decision Engine before entering the portal. Run transfer engine →
Conference Tiers
P4 (SEC, B1G, B12, ACC)Highest
AAC / Sun Belt / MACMid-tier
CUSA / WAC / IndependentLower
D2 / NAIAMinimal
P4 vs G5 Gap
P4 Men's Basketball avg$171,272
G5 Men's Basketball avg$16,580
P4 vs G5 gap1,032%
G5 as % of P438%